Marketing Magician draws in crowds
How to make the most of on-line marketing - at
no cost, was the general theme of a top talk by the man the BBC
call The Marketing Magician.
Stefan Drew pulled in a crowd of nearly 200 in
the theatre at the Bedford College, South Bank Arts Centre.
They heard how by using simple techniques they
could increase their profile on the world wide web - without using
expensive Search Engine Optimisation (SEO) organisations.
This was the second talk organised by Bedford
College and the Bedford Branch of the British Computing Society
Bedford College computer lecturer Sue
Brandreth hosted the event and was as enthusiastic about Stefan’s
expertise as any among the audience - she pointed out that his work
was not about being a “techie” but about applying marketing common
sense to a free global resource.
Afterwards Stefan said: “I was very pleased
with the numbers - not only did people ask questions during and
after - but people have been emailing me ever since.”
Stefan has kindly made available his
PowerPoint presentation which is available for download here
(6,949KB)
If you want to know more about computing
courses at Bedford College or would like to register to be invited
to attend further talks please email sbrandreth@bedford.ac.uk
If you attended the
event last week and would like to give feedback please click
here.